02/05/2013 // 51 comments

Bright.Bazaar’s Guide To Blogging Infographic

Bright Bazaar Blogging Infographic FINAL-01-01

Today is my last day in Stockholm and I’m going to be so sad to leave this beautiful city. This morning I’m heading to the Stockholm Furniture Fair and then (hopefully!) squeezing in a museum before I leave for the airport. Before I head off I thought I would share with you all my Bright.Bazaar ‘Guide To Blogging’ infographic. When I was preparing my keynote speech to deliver at Meet The Blogger in Stockholm I was determined to find a way to condense my key points into a handy memento for my blogging pals in the audience; I think it can be difficult to listen to a lengthy speech and take proper notes at the same time. In the end I decided to create an infographic and used my speaker’s fee to have it specially designed and printed for everyone in the audience. I worked with my designer, Amanda, to create something that people might like to pin on their pin boards at home to give them a blogging high-five long after the conference finished. It’s actually quite a funny story: I was so engrossed in my Q&A session and relieved that the talk had gone OK that I forgot to hand the darn things out until my fiancé reminded me. I couldn’t believe I nearly forgot about them after I spent so long agonising over the wording, design and paper stock! Luckily, they did get handed out and it’s been so fun to see old and new blogging friends sending me Instagrams, tweets and emails of the infographic pinned up in their homes all over Europe. So for those of you that were unable to attend, here’s my How To Build A Bright & Successful Blogging Brand infographic for you to pin digitally instead. (P.S. This was originally designed for print but you can click here and zoom to see a larger version!)

// Designed by Amanda Jane Jones for Bright.Bazaar

Chi @ 106

05 / 5 / 2013

Beautiful, practical AND thoughtful. Definitely one of my favourite mementos of the entire weekend – thank you! :)

It was lovely to see you again.

Oh, and huge congratulations on your engagement! :D


05 / 5 / 2013

I feel like such a geezer. I’m afraid even with my bifocals I am having a hard time reading the infographic. Is there any place to see it a wee bit larger?


05 / 5 / 2013

Love it, although is there a way to enlarge it? I tried clicking on it with no luck and am having trouble reading all the fine print. Let me know, would love to read more WIll, thanks!

Will @ Bright.Bazaar

05 / 5 / 2013

@Susan, Elizabeth – Sure, I’ve added a link at the bottom of the post for you. It was originally designed for print and not for web so that’s why it’s not optimised for the blog, sorry!

Will @ Bright.Bazaar

05 / 5 / 2013

@Chi – Thanks so much, Chi! :)


05 / 5 / 2013

Love this!

So great.


05 / 5 / 2013

I’m new to blogging so this is SO helpful. Thanks so much!

Tip for those having trouble reading it –
Just open the image into its own window and then hopefully you can choose to zoom in.

x Emma
Homely Creatures

Jee | Oh, How Civilized

05 / 5 / 2013

Love this infographic. What a fantastic idea and so thoughtful to have it printed!


05 / 5 / 2013

how very thoughtful of you to put this together for all the lucky attendees–wonderful advice and very true to the hard work you exhibit so well here. and isn’t it great to have a partner to prod and remind you just when you are about to forget something? you two make a great team :)


05 / 5 / 2013

OMG Mr … I wANT one too! I can be your Toronto representative and spread the Bright Wisdoms here! Thank god for Mr. T to save the day hey :)

can’t wait to meet you both again…. soon. We are in February already!!

Jen @ RamblingRenovators

05 / 5 / 2013

This is just brilliant and I’m pinning the heck out of it! Thanks for sharing your wisdom.


05 / 5 / 2013

Looks lovely – need to be able to enlarge it though so we can read please… :)

Lelanie Slater

05 / 5 / 2013

Bright, cheerful, practical and o so helpful. Thanks for sharing Will. :) I have printed a black and white copy for now. Sadly I don’t have a colour printer at home, but I am heading out later to have a colour one printed to pin to my mood board.

The blogger meet up sounds fantastic as well. I wish I could have been there to hear your talk.


05 / 5 / 2013

Will, this is awesome. I am just starting out in blogging and I’m sure I will refer back to this many times. Congratulations on a successful weekend in Stockholm, and I look forward to reading more nuggets of advice from you!


tina @ Colourliving

05 / 5 / 2013

Will, I. sooooo love this. What a brilliant idea and beautiful and sophisticated design.

You’re so right about overwhelming note taking.. people learn best with visuals.

As a Graphic Designer, I simply MUST have the printed version. Chi mentioned in her post it’s on tactile paper.

Personally I think you should make them available for sale and I’d like to be your first customer. Name your price Sir!!!

Enjoy your last day in Stockholm and say hi to the fiancé… x


05 / 5 / 2013

I just came back from Stockholm and still have to find a place for the infographic somewhere in my tiny “home office corner” And I see so many sharing it on their blogs and fb pages today as one of the highlights from the weekend. Well deserved!

Gerard @Walnutgrey

05 / 5 / 2013

Will this is a wonderful conference takeaway… I’ve been at enough conferences in my time to know that something succinct, palpable & personal is a real bonus for attendees. Well done you! And with great tips as well :-)

This not only looks pretty to look at Will, but your tips are all spot on. Hope you enjoyed your stockholm trip! xx

A great guide, Will. Love all your tips.


05 / 5 / 2013

I love this Will! I’m printing it out for sure :)
Great team job!


05 / 5 / 2013

I’m new to blogging, so any advice is helpful. Thanks for sharing!


05 / 5 / 2013

Concise and spot-on! Would have loved to cheer you on in Stockholm but glad it went well :)

Toni @ Skandivis

05 / 5 / 2013

Brilliant notes and definitely for keeps! LOVING your bunkers post box clip too! Enjoy your last day in Stockholm x

Fiona humberstone

05 / 5 / 2013

Will this is amazing. You’ve been so generous with your knowledge it’s inspirational. Looking forward to putting it all into practice in the Autumn. Fiona

Karen Barbé

05 / 5 / 2013

Thanks! This has been so useful and inspiring!


05 / 5 / 2013

Excellent tips, Will!


05 / 5 / 2013

This is fab! Thank you! I bet Stockholm was great!
I’ve taken your advice and started a weekly column today. Hope you’ll come by to see it. hx

Jenn T

05 / 5 / 2013

Another thing my favorite bloggers do, is introduce me to other blogs that I will also love. Broadens my horizons, if you will.


05 / 5 / 2013

This is a great infographic, Will – such a creative way to present your tips! Thanks for sharing it with us, as a fairly new blogger I am going to treat it as my little blogging bible :).

Becky - Pretty Dandy

05 / 5 / 2013

Hi Will! Hope you’re well?

Love this infographic, and all your gorgeous photographs from Stockholm. I’m living vicariously through you!


jason lynes

06 / 6 / 2013

i seriously want this as a poster. any plans? i want to give this to all the blogs i work with. excellent work.

Sandy a la Mode

06 / 6 / 2013

pinning this right now!!


06 / 6 / 2013

You are too sweet to use your speaker fee to create this awesome tip sheet. Thanks so much for sharing it.


Valentina Appuntidicasa

06 / 6 / 2013

Will you are great!!! This infographic is so creative, so right, so inspiring. Thanks a lot!!!!!!
I was sad not to be present at the MTB but you get my hug from Ilaria!

Will @ Bright.Bazaar

06 / 6 / 2013

@Vale – Such a shame to miss you but Ilaria’s hug was a very good one indeed! :)

Kimberly Hughes

06 / 6 / 2013

Oooosh this kid is SO SO GOOD!! ;) I loved your talk, Will and I absolutely loved meeting you finally. Meet The Blogger Stockholm was such a cool experience and very very much looking forward to the London one! Hope you enjoyed the rest of your visit and made it home safe and sound :) xxx

Chloe Moon

06 / 6 / 2013

What great perfect and concise tips!! I will have to add you to my weekend links because these tips need to be everywhere!! =)


06 / 6 / 2013

Will, it was so great to hear you speak in Stockholm. Thank you for the great info graphic. It will go up on my inspiration board and remind me of all the wisdom of Mr. Bright Bazaar himself ;-)

It was lovely to meet you. Kathrin


07 / 7 / 2013

I just stop by to say: I love your blog!!! :D <3 <3
that's it..


07 / 7 / 2013

Thanks for sharing your guide to blogging and your inspiring inspiration. It was lovely to meet you!


07 / 7 / 2013

This infographic is so true! Great tips – thanks for taking the time to create this :) x


10 / 10 / 2013

Love all of the tips! Yes to be individually in the internet you really have to try hard to create a unique style. Something you really have down. Love your blog and try to learn from it ^^

Ice Beautiful

11 / 11 / 2013

Great job – thank you! There are probably many bloggers (including myself) struggling finding better reasons and ways to express themselves through their blogs at this time every year. Your infographics is so inspiring and well written.


14 / 14 / 2013

Thankyou, immensely helpful!

Love Scandi

25 / 25 / 2013

Very useful! Thank you!


07 / 7 / 2013

Awesome post and that infographic is perfect! I’m sharing everywhere :o) Already tweeted it!


24 / 24 / 2013

I have to say, this is one of the best infographics I’ve ever seen. I would love to share it. Would that be OK?


19 / 19 / 2013

This is so helpful, thank you! (I realize you posted it months ago…but still–thanks!)

lyndsay // coco cake land

30 / 30 / 2013

i just adore this! thank you so much for re-inspiring me!!


18 / 18 / 2014

Definitely saving this!! Such great advice!


04 / 4 / 2014

Great infographic. Very helpful. Thank you